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Marketing Insights Using Innovation

When was the last time you paid attention to your customer?  Like, actually paid attention to them. As in the actual individual …

Word of mouth and referral marketing has always been the holy grail of marketing ROI.  I mean, having actual trusted customers recommend …

Seth Knapp | @iamsethknapp | Snapchat: iamsethknapp This weekend I received a Snap from a friend of mine..  The Snap was a …

The first step to living a Bill Murray kind of life is to be spontaneous. Murray has become famous for randomly showing …

When was the last time you actually paid attention to your customer? Like, actually paid attention to them, as in the actual …

Kim Kardashian’s #BreakTheInternet campaign upped the ante for those looking to capitalize on their social influence in a world where anyone can …

As a startup founder or an aspiring founder, reading should become part of the job description. More times than not, startup founders, …

Social Currency is a new buzzword. It’s derived from Social Capital Theory which was created by the late French Sociologist Pierre Bordieu, …

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